CNBC Interviews Nicolas De Santis on Brexit and EU Referendum

Nicolas De Santis was interviewed by presenter Angela Antetomaso of CNBC Italy to discuss the impact of Brexit on the world, and the present situation in the UK with regards to the EU referendum.

De Santis explained that the EU referendum will be a very close race until the very end, as both camps fight for people’s hearts and minds as well as votes.



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Nicolas De Santis Live on CNBC Italy on Consequences of Brexit and Grexit

Gold Mercury President Nicolas De Santis was interviewed on CNBC by anchor Angela Antetomaso to discuss the current Greek Financial crisis and the issues related to the upcoming EU referendum in the UK.

De Santis focused his remarks on the impossibility of a Grexit and his belief that a deal with international lenders, the IMF, the ECB and the EU can be reached. De Santis said:

“Greece has been lent in the region of €240 billion so far and is in a technical bankruptcy or let’s call it a ‘controlled bankruptcy’ where lenders need to keep flowing funds into Greece while giving it more time to get its house in order and agree a payment schedule that allows Greece to manage its internal politics and funding needs. The world does not want a Grexit and neither do the Greeks.”

On the upcoming UK referendum on the EU, Nicolas De Santis said that via its BRAND EU programme, Gold Mercury International will do everything possible to change the negative image of the EU in the UK.

“So far we have been successful with BRAND EU in creating a communications base to build a campaign from. Brexit is a possibility as the issue will be put to the vote of the public. The biggest issue is that in the UK we have a very Eurosceptic media which will stop at nothing to sell papers and influence people in a negative way towards Europe. Hopefully the British public will be able to make their own mind up, do their own research, otherwise, we could be sleepwalking out of the EU and into oblivion. We will do the impossible to avoid it”.

To watch the recording of the live interview click here.

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nds_adminNicolas De Santis Live on CNBC Italy on Consequences of Brexit and Grexit
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De Santis Live on CNBC News Commenting on UK Election Results and EU Referendum

Nicolas De Santis, President of Gold Mercury International, spoke live on the CNBC - UK Election Special 2015, broadcast from the Houses of Parliament in London’s Westminster.

De Santis explained to CNBC Italy anchor Angela Antetomaso, what the dramatic UK election results meant for the future of the UK including the Conservative promise of an EU referendum in 2017. With a clear win by the SNP in Scotland, De Santis believes that the issue of further devolution and a more federal Britain will prop up in the constitutional agenda very soon, creating great tensions in Parliament. He said on the interview:

“We have seen today the resignation of not one but three political leaders: Clegg, Miliband and Farrage. Today the big personal triumphs are for the PM Cameron and Scotland’s First Minister Nicola Sturgeon. Today’s results will reshape the political future of the UK. The question is how these two leaders, of two countries – who now believe in very different futures – can live together or whether they will find that this is impossible“.

In regards to an EU referendum, he commented that there will be two great years of uncertainty, but believes UK will ultimately stay in the EU.

De Santis is an active PRO-EU campaigner in UK and Europe, having established the BRAND EU Centre and re-launching Captain Euro (Europe’s Superhero cartoon used to launch the EURO) to reposition the brand and image of the EU:

“Gold Mercury International and myself are now preparing for the important mission to make sure that UK remains a member of the EU. We will be an active part of the upcoming campaigns and efforts to clarify what the EU stands for, generate a positive perception of the EU and promote its critical role in the world.”

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The Euromaidan Movement; Ukraine, Crimea and Russia – Nicolas De Santis Interviewed at CNBC

Nicolas De Santis – President of London based Gold Mercury International, the Corporate Vision Strategy Think Tank, was interviewed by Angela Antetomaso of CNBC Italy about the political, historical and strategic background to the current crisis in Ukraine and the Crimean peninsula.

The crisis in Ukraine began when the Ukranian government suspended their plans to sign a Free-Trade Agreement with the European Union, in favour of closer economic ties with Russia; despite public support for closer integration with the EU. This increased widespread public perception of corruption within the Ukrainian government, and the government’s subsequent violent dispersal of what were initially peaceful protests paved the way to the escalation of the crisis, known as the Euromaidan. When Ukranian President Viktor Yanukovych fled from Ukraine for fear of his life, and was subsequently replaced by an interim, pro-European government, Russian forces occupied the Crimean peninsula and parts of Kharkiv, Ukraine’s second largest city, with Russian Presidnt Vladimir Putin claiming to be defending Russian interests, and the Russian population in Crimea, the majority of whom are Russian speakers. This clash of global superpowers and interests has been likened by some to be reminiscent of a Cold War struggle.

“Russia’s incursion into Ukraine is really about strategic interests, and in some ways, an assertion of power. The Euromaidan has threatened the power which the Russians had over Ukraine using economic and resource might, and so they feel they have been forced to respond to the threat of the new pro-European power with military might. Though it is not entirely bluster, the Russian military action and takeover of Crimea is more a display of power and a threat than a precursor to any armed conflict. It is not in anyone’s interests for that to happen, a fact which Putin knows very well.”  Nicolas De Santis, President of Gold Mercury, on Russia’s motives for recent action in Crimea.

De Santis provides an analysis and explains the situation as a geo-political ‘Chess Game’ getting out of control. De Santis explains the rising of the Euromaidan movement, fighting to join the European Union, the quest for Russia to have Ukraine join its own Customs Union (Eurasian Economic Union) and keep Ukraine in its sphere of influence (and out of NATO). These tensions led to the fall of the existing government in Ukraine and the Crisis in the Crimea (of Russian majority), a naval base port of critical strategic importance to Russia. De Santis also explains the importance of Ukraine for Russia as its conduit of gas to Europe via the Trans-Siberian Gas Pipeline. Ukraine also depends on Russia for over 50% of its gas. Recent gas-price wars between Russia and Ukraine also were part of tensions between the two nations, which have been gradually escalating as the crisis progressed; but have now diffused slightly.

De Santis also gives details on how the history of the Unity of Italy (Il Risorgimento) is directly connected to the Crimean War of 1853 where the forces of the Kingdom of Sardinia of Vittorio Emanuele II and Cavour allied with the French forces to fight the Russian Army in the Crimean Peninsula. Italy later requested French assistance in Italy in the fight against the Austrians to gain control of Lombardy in the quest for Italian Unity. De Santis argues that ultimately, the crisis in Ukraine, Crimea and Russia will diffuse without conflict, as it is not in any of the nations’ interests to engage in war with one another. It is ultimately a political jousting of wills; an assertion of control and a restatement of interests.

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Italy’s Need for Future Vision – Nicolas De Santis Interviewed by CNBC

ClassCNBC, the Italian News Division of CNBC, has interviewed Nicolas De Santis, President of Gold Mercury International, on the role that the Italian Presidency of the European Union, starting on 1st July 2014, should play to advance Italy and the EU.

CNBC Anchor Angela Antetomaso interview De Santis, where he proposed that the Italian EU Presidency could be used to develop a strategic vision of the country and relaunch a new ‘futuristic Italian Rinascimento’. Nicolas De Santis, who advises governments and corporations on long-term strategic visioning, business model innovation and sustainable strategies, mentioned in the interview that a strong Europe must be made of strong nations who collaborate to achieve common goals and whose destiny is interlinked. During the interview the importance of fiscal federalism in Europe and the future banking union were discussed.

“The time has come for Italians to choose a new road forward. It is time for a new ‘Italian rinascimento’. Italy needs a strategic national vision that clarifies Italy’s role in the 21st Century, within the EU and the world, that creates a new revived shared national identity and ethic. The future vision must be ambitious but achievable and can be based on the creative and entrepreneurial potential of the “Italianità” (Italian talent and excellence) in the world. The new national vision and ethic would then help direct the energy and decision making of the nation, citizens and politicians”. Nicolas De Santis, in interview with Angela Antetomaeso of CNBC

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