The President of Gold Mercury International, Nicolas De Santis, was featured in the leading Spanish financial newspaper, Cinco Dias.
The article discusses his work on the new LOS40 project, which will transform the international music radio station brand into a digital and entertainment powerhouse. The interview also covers Nicolas De Santis’s work on the BRAND EU Centre and his efforts to avoid Brexit in the UK.
Nicolas De Santis was interviewed by star presenter Javier Del Pino in the ‘A Vivir’ programme, which draws a record audience on weekends.
Del Pino and De Santis discussed the new vision and transformation of LOS40 into a digital entertainment company. The interview also covered Nicolas De Santis’s work on the BRAND EU Centre to re-invent the brand of the EU and his efforts to avoid Brexit in the UK.
Gold Mercury President and BRAND EU founder, Nicolas De Santis, was interviewed on CNBC Italy by anchor Angela Antetomaso to discuss the key issues related to the upcoming EU referendum in the UK.
BRAND EU is the independent brand marketing champion of the EU, acting as a research and communications centre to promote the EU brand in Europe and the world. On the upcoming UK referendum on the EU, Nicolas De Santis said that via its BRAND EU programmes, Gold Mercury International will do everything possible to change the negative image of the EU in the UK.
The negative repercussions of a BREXIT are global and far reaching. It will destabilise economies, international security. BREXIT benefits no one except our enemies. So far we have been successful with BRAND EU in creating a communications base to build a campaign from. Brexit is a possibility as the issue will be put to the vote of the public. One of the biggest issues is that in the UK we have a brutally Eurosceptic media which will stop at nothing to sell papers and influence people in a negative way towards Europe. Hopefully the British public will be able to make their own mind up, do their own research, otherwise, we could be sleepwalking out of the EU and into oblivion. We will do the impossible to avoid it”.
De Santis had previously forecasted in the same CNBC programme in June 2015 on the impossibility of a Grexit saying:
Greece has been lent €240 billion so far and is in a technical bankruptcy, or let’s call it a ‘controlled bankruptcy’. Its lenders need to keep flowing funds into Greece while giving it more time to get its house in order and agree a payment schedule that allows the country manage its internal politics and funding needs. The world does not want a Grexit and neither do the majority of the Greeks”.
To watch the recording of the live interview click here.
Mr De Santis met H.E. Mr Nabil Ammar, to discuss the state of Tunisia, the Arab Region, the European Union, and broader issues of International Affairs and Global Governance.
Tunisia has achieved something unique and exemplifying, not only for the country, the region or the Arab world, but for the whole world. Tunisia has given an important lesson of national unity and sets a path that many regions and parts of the world that are currently in trouble should follow”.
said Nicolas De Santis, President of Gold Mercury International.
In December 2010 the fire of the Arab Spring sparked in the Republic of Tunisia. Despite terrorist attacks, Tunisia continues to establish democracy, based on national dialogue and a model of peaceful change.
Embracing the values of freedom, dignity and justice, the country has recently adopted the greatest constitution in its history including many rights for women. Besides, thanks to the successful compromises achieved by the various parties, Tunisia has proved that Islamism and secularism can coexist and even establish a government. As a result, this transition could be defined as a good example of Global Governance, showing that a democratic approach to governance can prevail and work in the Arab world.
Gold Mercury President, Nicolas De Santis met former President of Brasil Lula da Silva in Madrid as part of the Forum of Emerging Markets.
President Lula and Mr De Santis discussed the importance of the EU as a critical actor in global governance. “President Lula understands the miracle of global governance that is the EU. He calls the EU a patrimony of humanity, for its role in bringing peace to Europe and stability to the world” said Nicolas De Santis, President of Gold Mercury.
Both aim to meet again in 2016 to discuss and collaborate on think tank activities and the BRAND EU project by Gold Mercury.
Nicolas De Santis gave a class lecture for a course on European Integration at the University of Wyoming of the US.
The European Integration Course is run by Associate Prof. Stephanie Anderson, Dept. of Political Science and Associate Director — Center for Global Studies at the University of Wyoming. The course examines the European Union’s history, institutional structures, formal and informal aspects of politics in Europe, policy areas and explores the positive and negative effects of European integration.
BRAND EU collaborates with academic institutions as part of its core activities in Europe and abroad to promote European integration as a crucial subject of global governance.
The European Union is now regarded as a world power and is going through dramatic changes, including the upcoming IN-OUT UK referendum on the EU. President Obama has just gone on record to say that he wants the UK to stay in the EU. The fact that a US President is openly lobbying for Europe to stay together is a clear message to European politicians about the US expectations for the future of our continent.
The Lecture took place in September.
-University of Wyoming: http://www.uwyo.edu/
-Associate Prof. Anderson page at the University of Wyoming: http://www.uwyo.edu/pols/people/anderson.html
Gold Mercury President Nicolas De Santis was interviewed on CNBC by anchor Angela Antetomaso to discuss the current Greek Financial crisis and the issues related to the upcoming EU referendum in the UK.
De Santis focused his remarks on the impossibility of a Grexit and his belief that a deal with international lenders, the IMF, the ECB and the EU can be reached. De Santis said:
“Greece has been lent in the region of €240 billion so far and is in a technical bankruptcy or let’s call it a ‘controlled bankruptcy’ where lenders need to keep flowing funds into Greece while giving it more time to get its house in order and agree a payment schedule that allows Greece to manage its internal politics and funding needs. The world does not want a Grexit and neither do the Greeks.”
On the upcoming UK referendum on the EU, Nicolas De Santis said that via its BRAND EU programme, Gold Mercury International will do everything possible to change the negative image of the EU in the UK.
“So far we have been successful with BRAND EU in creating a communications base to build a campaign from. Brexit is a possibility as the issue will be put to the vote of the public. The biggest issue is that in the UK we have a very Eurosceptic media which will stop at nothing to sell papers and influence people in a negative way towards Europe. Hopefully the British public will be able to make their own mind up, do their own research, otherwise, we could be sleepwalking out of the EU and into oblivion. We will do the impossible to avoid it”.
To watch the recording of the live interview click here.
Nicolas De Santis, President of Gold Mercury International, spoke live on the CNBC - UK Election Special 2015, broadcast from the Houses of Parliament in London’s Westminster.
De Santis explained to CNBC Italy anchor Angela Antetomaso, what the dramatic UK election results meant for the future of the UK including the Conservative promise of an EU referendum in 2017. With a clear win by the SNP in Scotland, De Santis believes that the issue of further devolution and a more federal Britain will prop up in the constitutional agenda very soon, creating great tensions in Parliament. He said on the interview:
“We have seen today the resignation of not one but three political leaders: Clegg, Miliband and Farrage. Today the big personal triumphs are for the PM Cameron and Scotland’s First Minister Nicola Sturgeon. Today’s results will reshape the political future of the UK. The question is how these two leaders, of two countries – who now believe in very different futures – can live together or whether they will find that this is impossible“.
In regards to an EU referendum, he commented that there will be two great years of uncertainty, but believes UK will ultimately stay in the EU.
De Santis is an active PRO-EU campaigner in UK and Europe, having established the BRAND EU Centre and re-launching Captain Euro (Europe’s Superhero cartoon used to launch the EURO) to reposition the brand and image of the EU:
“Gold Mercury International and myself are now preparing for the important mission to make sure that UK remains a member of the EU. We will be an active part of the upcoming campaigns and efforts to clarify what the EU stands for, generate a positive perception of the EU and promote its critical role in the world.”
Zoran Stavreski, Vice Prime Minister and Minister of Finance of the Republic of Macedonia met Nicolas De Santis, President of Gold Mercury in London.
Macedonia is emerging as a solid economy in Europe. During the private lunch meeting the Vice PM explained the country’s key macro-economic indicators and the role and future plans of the Republic in the region. The Vice PM also discussed the success of recent reforms and the potential of the Republic as an investment and operational hub.
Viktor Mizo CEO of the Directorate for Technology and Industrial Development of the Republic of Macedonia explained the potential of the new Free trade Zone Authority as a regional centre for business. Listen here:
His Excellency Ambassador of Republic of Macedonia to London, Jovan Donev explained the transformation of the Balkans into a stable region of Europe with great prospects for the future, where the Republic of Macedonia wants to play a key role in its development.